Let’s change the norm.

Delay smartphones and social media.

Sign the Pledge To Delay Smartphones until 14+
Support Our Advocacy: 16+ For Social Media

Unplugged Canada is a grassroots, parent-led movement helping kids thrive through meaningful connections and real-world experiences.

We’re guided by Jonathan Haidt’s, four evidence-based principles. By delaying smartphones and social media, while promoting healthy digital habits, we give children the freedom to grow and flourish.

With local pledges to delay smartphones, practical resources to support digital literacy, and national advocacy calling for Canada to have a social media age minimum, we’re building momentum for cultural and systemic change.

Join us.

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Join The Movement

Sign the Pledge

Childhood is changing. Let’s protect it.
Unplugged brings families together by pledging delay smartphones until age 14 and shifting the culture—together.

Support Our Advocacy

Social Media is fueling a youth mental health crisis. We’re calling on the Canadian government to: Raise the social media age to 16. Sign our Call To Action to support.

  • "The introduction of children to the online environment is the largest unregulated clinical trial we have ever run. The results are incredibly concerning."

    Dr. Charlotte Moore Hepburn
    Medical Director,
    Child Health Policy Accelerator at SickKids

  • "Our children deserve the opportunity to develop healthy brains before facing platforms designed to exploit them."

    Dr. Shimi Kang
    Co-Founder & CEO Future Ready Minds

  • "I want to protect my son from online harm, of course, but I also want to create space for him to play and connect in the real world — and just be a kid. ​ That's why I support Unplugged Canada and the important work it does in my community and across the country."

    Alex Munter
    CEO, Canadian Medical Association

  • "It's the equivalent of putting our kids in cars with no seat belts, with no air bags, and having them drive on roads with no speed limits and no traffic lights."

    Dr. Vivek Murthy

    Former US Surgeon General